An Up Close Look at FDA’s Calorie Disclosure Rule
The FDA Calorie Disclosure Rule for vending machines is directed by Congress and stems from the Affordable Care Act (ACA) that was approved by President Barack Obama on March 23, 2010. The section 4205 amendment of the ACA was implemented to “help make calorie information for vending machine foods available to prospective purchasers in a direct, accessible, and consistent manner to enable them to make informed and healthful dietary choices,” according to the Federal Register.
How Millennials are Influencing the Vending Industry
There are many stereotypes and assumptions surrounding Millennials (ages 18-34). For example, they have been described as lazy and narcissistic yet at the same time they are viewed as active and engaged. Regardless of the mixed opinions of Millennials, the influence they have on society cannot be ignored. With many of them entering adulthood it’s time to put more focus on marketing to this demographic.
Increasing machine sales with cashless payment options
As technology progresses, fewer and fewer consumers are carrying cash and coins. Instead, financial transactions via credit and mobile devices are becoming more common. What’s more, card swiping devices, mobile payment, and other digital payment options are predicted to overtake ‘traditional’ payment methods in the near future, making it a must have in today’s vending market.
SB16 Single Brew Coffee Vendor
Millennials’ taste preferences are a driving force in recent coffee consumption trends. According to an article on Vending Market Watch, in the last eight years consumption of gourmet coffee beverages increased from 13% to 36% among consumers aged 18 to 24 while gourmet coffee consumption for older Millennials (aged 25 to 39) increased from 19% to 41%.
State of Vending Machine Operator Industry in the U.S.
A long trend of declining revenue has made for a slow decade for the Vending Machine Operator industry in the United States. Within the past five (5) years revenue has declined each year except for 2012. According to IBISWorld Inc. revenue has decreased at an annualized rate of 0.8% to about $7.3 billion within the past five years, and a 1.1% decrease so far in 2016. The status of the industry has been a result of changes in the eating index, new nutritional restrictions, and the rise of micro markets and convenience and grocery stores among other things.
Trends in Healthy Vending
The American diet has been through many transformations over the years, its most recent shift driven by growing health concerns.
Over the past few years the beverage industry has seen some shifts in consumer preference trends. Within the past year healthy beverages have taken the spotlight, many of which are focused not only on low calories but also health benefits such as low sugar and sodium.
As you can imagine, the increase in health conscious individuals has introduced greater demand for less sugary drinks and sodas. Consumers are now showing patterns that indicate a higher demand for water and other low calorie and nutritious options. While soft drinks still hold a large chunk of the refreshment category, data shows that their hold may be slipping as their volume and market share go down. Vending Times reports that the “volume slipped by 1.5% from 12.8 billion gallons in 2014 to 12.6 billion gallon sin 2015, which lowered CSD market share to less than 40%.”
One of the biggest threats to carbonated soft drinks is bottled water. According to Vending Times, bottled water is projected to take over as America’s largest beverage category by volume by 2017 if not by the end of this year. They also note that bottled water sales increased by 8.9% in 2015 and now total $14.2 billion (wholesale).
Other drinks that are making splash in the market are sports drinks, many companies are taking not and have begum developing new healthy beverages to satisfy the evolving demands of consumers. Pepsi has even announced its launch of products like organic Gatorade, according to Business Insider. Additionally, niche categories including selections like energy drinks and ready-to-drink coffee are outperforming most traditional mass-market categories such as carbonated soft drinks and fruit beverages. Other changes being made to beverages include downsizing cans and bottles to offer consumers a more moderate serving size. Lucky for you, eVending machines are equipped to handle many shapes and sizes of products keeping you equipped and ready to handle the ever evolving beverage industry.