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Simplifying Payment Options for Your Customers

September 8th, 2020 | Posted by Lindsay Hottovy in Vending machines - (Comments Off on Simplifying Payment Options for Your Customers)
PayRange

As stated in our previous blog discussing the national coin shortage, many vending businesses must look for other ways to accept payments on their machines. One way to do this is by utilizing PayRange, a leading mobile payment app. This fast and secure app allows customers to purchase products, without carrying around cash or coins.

PayRange, which is a standard feature on our Elite vending machines, is a simple app that makes it easy for users to purchase products from your vending machine. Users simply download the app and load money onto the app from a major credit or debit card or Apple Pay, Google Pay or Masterpass. From there, users swipe up to purchase the product or products they desire.

Using PayRange benefits more than just the machine’s customers. It also benefits the machine’s operator. PayRange allows operators to utilize coupons and special promotions to customers, such as the first product free or loyalty points. Operators can build a marketing plan for their business that leads to increased spend by customers. 

As with many payment options, vending operators must have the proper equipment in order to utilize PayRange. This also means creating an account to ensure that they are receiving the money they deserve. PayRange is not free to use, but it does make it easy to help increase sales on your vending equipment and reduces direct contact between your customers and your machine.

PayRange is a simple-to-use app that helps increase revenue on your vending equipment while being easy for your customers to use. To find out more about cashless payment options on your vending equipment, give us a call at 800-944-5524 or fill out our contact form.

Connecting with the Next Generation

November 2nd, 2018 | Posted by Matthew Shattuck in Vending machine | Vending machine business | Vending machine sales - (Comments Off on Connecting with the Next Generation)

Gen Z?

Millennials are no longer the most recent next up and coming generation that the retail and food service industry needs to adjust too. ‘Generation Z’ was born after 1994 and according to Engagement Labs, Gen Z “is expected to account for 40% of all consumers by 2020.” An NPD report says the Gen Z is a “snack oriented” generation that enjoy ready to eat food.  It’s obviously imperative to know Gen Z’s consumer habits and values when planning for a successful future in vending.

“Connect, communicate, customize and cashless” are the new 4 C’s the vending industry must note when reaching Generation Z according to Vending Times’ Paul Schlossberg. Compared to other generations Generation Z pays extra attention to food.  Schlossberg writes, “We should be paying attention to the upward trend line of Gen Z conversations about convenience stores and chain drug stores.” Gen Z is using social media to share opinions of about food early and often. Using social media to share your brand and products is vital to connecting with Gen Z consumers.  It doesn’t take a large empire to find success using social media, giving smaller business the opportunity to connect with Gen Z. Spreading the word about your business and removing any hurdles from Gen Z connecting with your brand is a great step in reaching the next generation that wants to connect and communicate with you..

Cashless payment is no doubt important to a generation where their phone is basically another part of the body and is the epicenter of their waking hours.  Receiving cashless payments to your vending machine is a must for reaching Gen Z. There are some great options available for vendors looking to use cashless payments. PayRange, for example is the world’s leading payment network for coin-operated machines. Customers download the PayRange App and use their phone to pay instead of having to carry the correct amount of coins in their pocket. PayRange is efficient and secure for the customer and adding money to the Pay Range wallet is very simple. See if PayRange is what you need for your machines. 

Are you making the right moves to welcome the next generation of consumers to your machines?  Don’t be shy to share on social media what your brand is doing to help others and how your product is making a difference. Are you equipped with PayRange so your customers and tap their phones and buy your products? Some important things to think about as 2018 comes to a close.