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Author Archives: Matthew Shattuck

American Manufacturing

December 3rd, 2018 | Posted by Matthew Shattuck in Uncategorized - (Comments Off on American Manufacturing)

eVending takes great pride in manufacturing vending equipment right here in the United States. Des Moines, Iowa is home to our manufacturing plant employing some of the hardest working Americans we know. There are important benefits to manufacturing in the United States.

Providing jobs by manufacturing in the U.S. is an important benefit that should not be overlooked. According to the National Association of Manufacturers there are nearly 12.5 million manufacturing workers in the United States, accounting for 8.5% of the workforce. The Alliance for American Manufacturing notes that between June 2017 and June 2018, 285,000 manufacturing jobs were created. Manufacturing jobs are very important for our economy as a whole, and on a individual level, certain demographics rely heavily on jobs within the manufacturing sector and this sector provides millions of Americans with stable employment.

When businesses manufacture in America it is much easier and cost efficient to transport their products to retailers and consumers. Plus, it takes a significantly shorter amount of time verses waiting for container shipments from overseas.  Popular Mechanics talked with different American manufacturers and found that it is often more cost effective to ship their products from the U.S than accept cheaper labor overseas. They also found that manufacturing in the U.S. helps them keep a closer eye on the market and better connect with the consumer.  An employee from Stihl said “Manufacturing here gives us the ability to quickly and easily adapt to changing supply and demand and respond to the customer with new innovations.”

eVending believes strongly in the American labor force and is dedicated to making products in the U.S. Manufacturing in the U.S. helps eVending have a closer pulse on the market in order to adapt when necessary and eliminate costs associated with shipping products overseas.  Take a tour of the eVending plant and get to know the company better.

Connecting with the Next Generation

November 2nd, 2018 | Posted by Matthew Shattuck in Uncategorized - (Comments Off on Connecting with the Next Generation)

Gen Z?

Millennials are no longer the most recent next up and coming generation that the retail and food service industry needs to adjust too. ‘Generation Z’ was born after 1994 and according to Engagement Labs, Gen Z “is expected to account for 40% of all consumers by 2020.” An NPD report says the Gen Z is a “snack oriented” generation that enjoy ready to eat food.  It’s obviously imperative to know Gen Z’s consumer habits and values when planning for a successful future in vending.

“Connect, communicate, customize and cashless” are the new 4 C’s the vending industry must note when reaching Generation Z according to Vending Times’ Paul Schlossberg. Compared to other generations Generation Z pays extra attention to food.  Schlossberg writes, “We should be paying attention to the upward trend line of Gen Z conversations about convenience stores and chain drug stores.” Gen Z is using social media to share opinions of about food early and often. Using social media to share your brand and products is vital to connecting with Gen Z consumers.  It doesn’t take a large empire to find success using social media, giving smaller business the opportunity to connect with Gen Z. Spreading the word about your business and removing any hurdles from Gen Z connecting with your brand is a great step in reaching the next generation that wants to connect and communicate with you..

Cashless payment is no doubt important to a generation where their phone is basically another part of the body and is the epicenter of their waking hours.  Receiving cashless payments to your vending machine is a must for reaching Gen Z. There are some great options available for vendors looking to use cashless payments. PayRange, for example is the world’s leading payment network for coin-operated machines. Customers download the PayRange App and use their phone to pay instead of having to carry the correct amount of coins in their pocket. PayRange is efficient and secure for the customer and adding money to the Pay Range wallet is very simple. See if PayRange is what you need for your machines. 

Are you making the right moves to welcome the next generation of consumers to your machines?  Don’t be shy to share on social media what your brand is doing to help others and how your product is making a difference. Are you equipped with PayRange so your customers and tap their phones and buy your products? Some important things to think about as 2018 comes to a close.